South Korea
Explore the best of South Korea, from top travel destinations to authentic Korean food, festivals, and cultural insights. Discover everything South Korea has to offer in our South Korea category.
Seomyeon Shopping Guide: The Best Places to Shop in Busan
If you want to shop in Busan, you go to Seomyeon. It is the commercial heart of the city, the neighbourhood where the two main subway lines cross and where the density of shops, brands, arcades and beauty stores is higher than anywhere else in Korea outside of Seoul. Think of it as Busan’s version…
Is Japan Really Living in the Future? What It’s Actually Like
When people imagine a futuristic country, Japan is usually the first place that comes to mind. Images of neon-lit Tokyo streets, high-speed Shinkansen trains, robot cafés, and vending machines on nearly every corner have shaped the country’s global reputation for decades. For many travelers, Japan still represents the closest thing to stepping into the future.…
Japan Digitalization and Automation Compared to South Korea and Switzerland: Lessons for Modernizing Public Services
In the past decade, the conversation around Japan digitalization and automation has become increasingly relevant for governments and businesses grappling with shrinking workforces, demographic change, and the rapidly rising expectations of digitally native citizens. While Japan’s leadership in robotics and consumer automation often garners admiration, South Korea and Switzerland have demonstrated that integrated digital infrastructure…
Living in Switzerland vs Korea – The Ultimate Expat Guide
Choosing where to build a life is never easy—especially when you’re deciding between two of the most developed, fascinating, and very different cities on earth. Zurich and Seoul both attract thousands of expats, digital nomads, and professionals every year. I was born in Solothurn, Switzerland, and later lived for two years in Zurich while working…
Living in Japan vs Korea – The Ultimate Expat Guide
Choosing where to live in Asia can be overwhelming. Japan and South Korea are two of the most popular destinations for expats, digital nomads, and people who love the culture. I’ve been fortunate to live in both countries for extended periods, and I learned firsthand that while they share some similarities, the day-to-day experience is…
Culture shock when moving to East Asia: Adjusting to Eye Contact and Nonverbal Communication
When you come from a Western country like Switzerland and decide to relocate to East Asia, whether Japan or Korea, you will likely discover that culture shock goes far beyond different food or language barriers. One of the most unexpected challenges many Western expatriates face is understanding and adapting to subtle, often invisible, social norms…
Naked Tiger Gangnam: A Wild Fusion Experience in the Heart of Seoul
Gangnam, Seoul’s vibrant nightlife district, is home to a bar that feels anything but ordinary. Naked Tiger Gangnam has built a reputation for mixing the fiery flavors of Mexican cuisine with bold Chinese influences, and the result is a fusion experience that immediately stands out. During my visit with my girlfriend, my best friend, and…
How to Apply at Sky and Get Accepted at Yonsei University or Big 3 in South Korea (SKY) as a foreigner
My Success Story: How I Got Accepted with a 50% Scholarship (Without Even Asking!) In April 2023, I received an admission offer from Yonsei University for the Master’s program in Computer Science together with a 50% scholarship. At the time, I had seven years of professional software engineering experience, a Bachelor’s degree from a Swiss…
What Is Icetino? Seoul’s Peach Espresso Drink Explained
The Icetino has quickly become one of the most talked-about drinks in South Korea’s café scene, attracting attention from coffee enthusiasts, students, and travelers looking to discover the latest Korean coffee trends. Originally created by students at Ewha Womans University in Seoul, this unusual beverage has evolved from a campus experiment into a viral drink…
Exploring the Fairy Tale Village in Incheon: A Magical Experience Near Chinatown
Incheon, a bustling coastal city just outside Seoul, is known worldwide for its international airport, yet the city offers far more than a gateway to South Korea. It is home to several vibrant neighborhoods and attractions that draw both locals and tourists throughout the year. One of the most charming of these is the Fairy…